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Laura Marriott Executive Director, Mobile Marketing Association
In her role as executive director, Marriott directs all activities and communications to the more than 400 world-wide members, representing over thirty countries and some of the world’s most recognized consumer brands. With more than fifteen years of experience in the high-tech industry in the areas of business development, product management and marketing, Marriott has a proven track record of leadership, dedication and the ability to create and execute on programs with measurable results. Prior to joining the MMA, she served as Director of Marketing for Intrado, where she was responsible for marketing the company’s mobility products and services. Marriott has also previously served as director of business development at Cyneta Networks and Cell-Loc Inc. Marriott graduated from the University of Alberta.
The Mobile Marketing Association (MMA) is the premier global association established to lead in the growth of mobile marketing and its associated technologies. The MMA is an action-oriented organization designed to clear obstacles to sustainable market development, establish mobile media guidelines and best practices for sustainable growth, and evangelize the mobile channel for use by brands and content providers. The 400+ global member companies include agencies, advertisers, hand held device manufacturers, wireless operators, aggregators, infrastructure providers, retailers, technology enablers, market research firms and all companies focused on marketing via the mobile channel. The Mobile Marketing Association’s global headquarters are located in the United States. For more information, please visit www.mmaglobal.com
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Laura Marriott is the executive director for the Mobile Marketing Association (MMA), where she is responsible for leading the association in its charter to drive the adoption of mobile marketing while ensuring consumer privacy and brand integrity. The MMA is an action-oriented association designed to clear obstacles to market development, to establish standards and best practices for sustainable growth, and to evangelize the mobile channel for use by brands and third party content providers. 
