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Rob Enderle

President and Principal Analyst, Enderle Group

Rob Enderle is identified by firms like the Kensington Group and publications like Technology Marketing as one of the most influential technology analysts in the world. As President and Principal Analyst of the Enderle Group, a forward looking emerging technology advisory firm, he provides regional and global companies with guidance in how to better target customer needs; create new business opportunities; anticipate technology changes; select vendors and products; and practice zero dollar marketing. For over 20 years Rob has worked for and with companies like Microsoft, HP, IBM, Dell, Toshiba, Gateway, and Sony. Currently Rob writes for a wide variety of publications. For eWeek he is one of the Mobile Editors and does a bi-weekly column on mobile technology. For TechNewsWorld he writes a weekly column on technology events, with a focus on emerging technology, trends, and news. For Internet Week he does a monthly column on broad technology market trends and news. And for ComputerUser he does a monthly column on emerging personal technology. Rob also does a weekly radio spot for Wall Street Journal radio on consumer technology.

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