FAME::Forum to Advance the Mobile Experience

UNDERWRITERS & PARTNERS

PROGRAM UNDERWRITERS

	Palm, Inc. Palm, Inc., a leader in mobile computing, strives to put the power of computing in people’s hands so they can access and share their most important information. The company’s products for consumers, mobile professionals and businesses include Palm® Treo™ smartphones and Palm handheld computers, as well as software, services and accessories. Palm products are sold through select Internet, retail, reseller and wireless operator channels throughout the world, and at Palm Retail Stores and Palm online stores http://www.palm.com/store More information about Palm, Inc. is available at http://www.palm.com/

	Business Wire Business Wire, a wholly owned subsidiary of Berkshire Hathaway, is the global market leader in commercial news distribution. Thousands of member companies and organizations depend on Business Wire to transmit their full-text news releases, regulatory filings, photos and other multimedia content to journalists, financial professionals, investor services, regulatory authorities and the general public worldwide. In fact, Business Wire has the most comprehensive news and disclosure network in the world. We originate hundreds of thousands of news announcements each year, with a dramatic impact on capital and commercial markets around the globe and in virtually every industry sector.

FAME is actively seeking organization underwriters and program sponsors to support an ongoing set of initiatives, studies, content development, web events, and tailored intellectual capital building towards specific authority leadership activities.

FAME is an extension of many highly successful thought leadership programs conducted by the CMO Council to date. Underwriters in FAME programs will team with the CMO Council to:

Gain recognition of leadership in improving use of new mobile applications
Conduct customized third-party studies and surveys to assess the market landscape for the use of mobile technologies
Demonstrate thought leadership on issues around privacy; mobile user experience; techniques to drive user adoption and retention
Be associated with FAME and its membership base of top mobile providers to gain increased awareness for your brand and value proposition
Be active in press coverage and interest in FAME and its news and initiatives
Assume a visible marketing role in FAME events and webcasts

For more information on how your company can be involved in sponsoring the Forum or to discuss specific program underwriting initiatives and opportunities, please contact Derek Kober at dkober@globalfluency.com or Erick Mott at emott@globalfluency.com.